Broadview Networks: A Case Study

Building a Better Bundle

There is little question that one of the most successful small business bundles yet devised is the "Integrated T," a bundle including broadband access, typically anchored by a T1 circuit, and running IP voice over the same bandwidth in a dynamic fashion. This allows a small business customer to use one connection for both voice and data, while saving money vis a vis separate voice and data connections.

The value proposition is simple: all your voice and data using only a single dedicated facility, rather than two.

Broadview Networks is a network-based business communications provider serving customers throughout the Northeast and Mid-Atlantic US. Broadview provides the total solution for business communications including local and long distance voice communications; hosted and premises based VoIP systems; data services encompassing VPN- and MPLS-enabled applications; traditional telephone hardware; high-speed Internet services; a full suite of managed services; and a range of professional services.

For Broadview Networks the biggest advantage of its Metaswitch platform is more efficient use of the T1 bandwidth that is a mainstay of small business services. It allows Broadview to sell voice over IP without requiring major changes in customer behavior while improving the customer experience.