ARE YOU KEEPING UP?
ARE YOU KEEPING UP?
At CTIA Wireless 2012, Metaswitch Networks will be showcasing major innovations that can significantly reduce both cost and time-to-market challenges for carriers who are constantly trying to keep up with the demands of their customers, the threat of competitive service providers, emerging and evolving standards and the dramatic shifts in traffic that result from new communications applications.
KEEPING UP WITH YOUR CUSTOMERS
In the workplace and around the home, consumers are increasingly embracing new devices - such as multimedia tablets - and evermore popular communication methods, like video. Seamlessly integrating these new endpoints and experiences into a modern day communications lifestyle that includes home, mobile and business telephones is essential. Moving cellular calls to wifi, pushing to VoIP business handsets, pulling to media tablets and uplifting to video can all now be part of an immersive multimedia experience that transcends NGN infrastructures and empowers new endpoints. It’s FMC meets MMTEL. And it’s happening now.
KEEPING UP WITH THE COMPETITION
Over-the-top providers are eroding network operators’ revenues, their brand and the importance of a global user ID: the telephone number. Our mobile content sharing solution delivers rich contextual communications services that can add depth to voice or text conversations. Extensible to include wireline numbers and desktop PC endpoints, our platform enables operators to generate new revenue from powerful interactive business services that allow enterprises to communicate rich, valuable information before, during, and after the phone call. Put one over on OTT with a solution that will revolutionize your existing phone numbers.
KEEPING UP WITH THE STANDARDS
The ubiquity of the telephone call or text message is the crowning achievement of global operators; universal services made possible only by the definition and adoption of industry standards. But today’s customers are being lured by broadband communications applications that fragment their circle of contacts across multiple user ID’s and closed, proprietary, networks. In response, the global service provider community has come together and defined standards for network architectures (IMS) and user capabilities (RCS/RCSe) that support a suite of rich communications services. Keeping up requires conformance, while getting ahead often means early adoption of proprietary solutions. Can the two paths converge? Yes, with Metaswitch.
KEEPING UP WITH TRAFFIC
New signaling and media-intensive applications are challenging the border control platforms that are managing these sessions and securing your network. With the advent of pure packet switched voice (VoLTE) and mobile IM/SMS over IP, SIP signaling traffic is exploding independently of multimedia’s bandwidth hungry RTP streams. By decoupling software and hardware, and distributing signaling and media functions, Metaswitch’s breed of high performance, scalable session border controllers can help you cost-effectively keep up with the traffic demands of 4G services.
Nothing is static in mobile. Metaswitch can help you keep up.